"Sushi Itto opened their doors in Rochester in March of 2008. Owner Alex Schwartzman, has brought Rochester-ittos what they crave, Really Good Sushi. You feel like you've entered a new world when you walk through the doors of this restaurant, with simple yet classy decor and an array of fresh sushi ingredients. Sushi Itto is more than just sushi, it's Japanese with a twist.
Sushi Myth: There is a misconception that all sushi is raw. Most items at Sushi Itto are actually cooked."
choozrochester.com

"When you step off Broadway and into Sushi Itto, you feel like you’ve left Rochester behind and entered a chic-er, more cosmopolitan dimension. You’re greeted by a sleek waterfall flowing down a sheet of glass to an orange tile floor. You’re surrounded by simple yet classy decór (wood block walls, circle mirrors and photos of larger-than-life veggies and rice). And you see an array of fresh sushi ingredients—like pieces of crab and other fresh fish—lined up behind a counter."
Megan Malugani from Rochester Magazine